#D62828
#F77F00
#FCBF49
#EAE2B7
#D62828 · Cherry
Click to copy#D62828 is a medium, moderately saturated red color, closest to Cherry and near Cherry and Crimson. In OKLCH it has 57% lightness and 0.21 chroma at hue 27°. Red suggests energy, urgency and appetite; it draws the eye faster than any other hue, which makes #D62828 a natural choice for calls to action, sale banners, food and sports brands. It appears in 2 ColorSwoop palettes.
Color codes click to copy
HEX
#D62828RGB
rgb(214, 40, 40)HSL
hsl(0, 69%, 50%)CMYK
0, 81, 81, 16CSS var
--cherryContrast
5.01:1 white · 4.19:1 blackSimilar named colors
How to use #D62828
White text passes WCAG AA on #D62828 (5.01:1); black does not, so keep dark text off it.
For a calm scheme pair #D62828 with its analogous neighbors #D72880 and #D78028; for contrast use its complement #28D7D7 as a small accent, and anchor everything with a neutral such as #F5F5F7.
--cherry: #D62828;
$cherry: #D62828;
colors: { 'cherry': '#D62828' }