#C4463A · Paprika
Click to copy#C4463A is a medium, moderately saturated red color, closest to Paprika and near Terracotta Red and Mahogany. In OKLCH it has 57% lightness and 0.16 chroma at hue 29°. Red suggests energy, urgency and appetite; it draws the eye faster than any other hue, which makes #C4463A a natural choice for calls to action, sale banners, food and sports brands.
Color codes click to copy
HEX
#C4463ARGB
rgb(196, 70, 58)HSL
hsl(5, 54%, 50%)CMYK
0, 64, 70, 23CSS var
--paprikaContrast
4.9:1 white · 4.28:1 blackSimilar named colors
How to use #C4463A
White text passes WCAG AA on #C4463A (4.9:1); black does not, so keep dark text off it.
For a calm scheme pair #C4463A with its analogous neighbors #C43B74 and #C48B3B; for contrast use its complement #3BB9C4 as a small accent, and anchor everything with a neutral such as #F5F5F7.
--paprika: #C4463A;
$paprika: #C4463A;
colors: { 'paprika': '#C4463A' }