#673147 · Plum Purple
Click to copy#673147 (RGB 103, 49, 71) is a dark, moderately saturated purple, closest to Plum Purple and near Wine and Eggplant. Purple suggests creativity, luxury and imagination; deep purples feel premium, light ones feel gentle, which makes #673147 a natural choice for beauty, creative tools and premium products. In OKLCH it has 39% lightness and 0.08 chroma at hue 356°.
Color codes click to copy
HEX
#673147RGB
rgb(103, 49, 71)HSL
hsl(336, 36%, 30%)CMYK
0, 52, 31, 60CSS var
--plum-purpleContrast
9.97:1 white · 2.11:1 blackSimilar named colors
How to use #673147
White text passes WCAG AA on #673147 (9.97:1); black does not, so keep dark text off it.
For a calm scheme pair #673147 with its analogous neighbors #683163 and #683631; for contrast use its complement #316852 as a small accent, and anchor everything with a neutral such as #F5F5F7.
--plum-purple: #673147;
$plum-purple: #673147;
colors: { 'plum-purple': '#673147' } Color card
