#673147 · Plum Purple

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#673147 is a dark, muted purple color, closest to Plum Purple and near Wine and Eggplant. In OKLCH it has 39% lightness and 0.08 chroma at hue 356°. Purple suggests creativity, luxury and imagination; deep purples feel premium, light ones feel gentle, which makes #673147 a natural choice for beauty, creative tools and premium products.

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HEX#673147
RGBrgb(103, 49, 71)
HSLhsl(336, 36%, 30%)
CMYK0, 52, 31, 60
CSS var--plum-purple
Contrast9.97:1 white · 2.11:1 black

Similar named colors

How to use #673147

White text passes WCAG AA on #673147 (9.97:1); black does not, so keep dark text off it.

For a calm scheme pair #673147 with its analogous neighbors #683163 and #683631; for contrast use its complement #316852 as a small accent, and anchor everything with a neutral such as #F5F5F7.

--plum-purple: #673147;

Shades & tints

Color harmonies for #673147

Complementary

Analogous

Triadic

Split complementary

Tetradic