#FF5E78
#FF8A9B
#C7EFCF
#3D8361
#FF5E78 · Watermelon
Click to copy#FF5E78 is a medium, highly saturated red color, closest to Watermelon and near Watermelon and Strawberry. In OKLCH it has 70% lightness and 0.20 chroma at hue 14°. Red suggests energy, urgency and appetite; it draws the eye faster than any other hue, which makes #FF5E78 a natural choice for calls to action, sale banners, food and sports brands. It appears in 1 ColorSwoop palette.
Color codes click to copy
HEX
#FF5E78RGB
rgb(255, 94, 120)HSL
hsl(350, 100%, 68%)CMYK
0, 63, 53, 0CSS var
--watermelonContrast
2.95:1 white · 7.12:1 blackSimilar named colors
How to use #FF5E78
Black text passes WCAG AA on #FF5E78 (7.12:1); white text does not (2.95:1).
For a calm scheme pair #FF5E78 with its analogous neighbors #FF5CC9 and #FF925C; for contrast use its complement #5CFFE4 as a small accent, and anchor everything with a neutral such as #1F1F24.
--watermelon: #FF5E78;
$watermelon: #FF5E78;
colors: { 'watermelon': '#FF5E78' }