#4A0010
#A3293B
#008C70
#FF8A80
#A3293B · Cranberry
Click to copy#A3293B is a medium, moderately saturated red color, closest to Cranberry and near Cranberry and Brick Red. In OKLCH it has 48% lightness and 0.16 chroma at hue 18°. Red suggests energy, urgency and appetite; it draws the eye faster than any other hue, which makes #A3293B a natural choice for calls to action, sale banners, food and sports brands. It appears in 2 ColorSwoop palettes.
Color codes click to copy
HEX
#A3293BRGB
rgb(163, 41, 59)HSL
hsl(351, 60%, 40%)CMYK
0, 75, 64, 36CSS var
--cranberryContrast
7.15:1 white · 2.94:1 blackSimilar named colors
How to use #A3293B
White text passes WCAG AA on #A3293B (7.15:1); black does not, so keep dark text off it.
For a calm scheme pair #A3293B with its analogous neighbors #A32978 and #A35429; for contrast use its complement #29A391 as a small accent, and anchor everything with a neutral such as #F5F5F7.
--cranberry: #A3293B;
$cranberry: #A3293B;
colors: { 'cranberry': '#A3293B' }