#7400B8 · Grape

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#7400B8 is a medium, highly saturated purple color, closest to Grape and near Grape and Purple. In OKLCH it has 45% lightness and 0.23 chroma at hue 305°. Purple suggests creativity, luxury and imagination; deep purples feel premium, light ones feel gentle, which makes #7400B8 a natural choice for beauty, creative tools and premium products. It appears in 1 ColorSwoop palette.

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HEX#7400B8
RGBrgb(116, 0, 184)
HSLhsl(278, 100%, 36%)
CMYK37, 100, 0, 28
CSS var--grape
Contrast8.63:1 white · 2.43:1 black

Similar named colors

Grape #6F2DA8Purple #800080Iris #5A4FCFViolet #8F00FFIndigo #4B0082

How to use #7400B8

White text passes WCAG AA on #7400B8 (8.63:1); black does not, so keep dark text off it.

For a calm scheme pair #7400B8 with its analogous neighbors #1800B8 and #B8009F; for contrast use its complement #43B800 as a small accent, and anchor everything with a neutral such as #F5F5F7.

--grape: #7400B8;

Shades & tints

#170025#2E004A#46006E#5D0093#7400B8#9033C6#AC66D4#C799E3#E3CCF1

Color harmonies for #7400B8

Complementary

#7400B8#43B800

Analogous

#7400B8#1800B8#B8009F

Triadic

#7400B8#B87400#00B874

Split complementary

#7400B8#9FB800#00B818

Tetradic

#7400B8#B81800#43B800#009FB8

Palettes with #7400B8