#7400B8 · near Grape

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#7400B8 (RGB 116, 0, 184) is a medium, highly saturated purple, closest to Grape and near Purple and Iris. Purple suggests creativity, luxury and imagination; deep purples feel premium, light ones feel gentle, which makes #7400B8 a natural choice for beauty, creative tools and premium products. It appears in 1 ColorSwoop palette. In OKLCH it has 45% lightness and 0.23 chroma at hue 305°.

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HEX#7400B8
RGBrgb(116, 0, 184)
HSLhsl(278, 100%, 36%)
CMYK37, 100, 0, 28
CSS var--grape
Contrast8.63:1 white · 2.43:1 black

Similar named colors

How to use #7400B8

White text passes WCAG AA on #7400B8 (8.63:1); black does not, so keep dark text off it.

For a calm scheme pair #7400B8 with its analogous neighbors #1800B8 and #B8009F; for contrast use its complement #43B800 as a small accent, and anchor everything with a neutral such as #F5F5F7.

--grape: #7400B8;

Color card

#7400B8 hex color card: near Grape, RGB 116, 0, 184
Save or share #7400B8 as an image — hex, RGB and HSL on the color itself.

Shades & tints

Color harmonies for #7400B8

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Palettes with #7400B8