#0077B6
#00B4D8
#90E0EF
#CAF0F8
#0077B6 · Ocean
Click to copy#0077B6 is a medium, highly saturated blue color, closest to Ocean and near Ocean and Cerulean. In OKLCH it has 55% lightness and 0.13 chroma at hue 243°. Blue suggests trust, stability and calm; it is the most used hue in corporate and tech branding, which makes #0077B6 a natural choice for links, primary buttons, finance and technology. It appears in 7 ColorSwoop palettes.
Color codes click to copy
HEX
#0077B6RGB
rgb(0, 119, 182)HSL
hsl(201, 100%, 36%)CMYK
100, 35, 0, 29CSS var
--oceanContrast
4.87:1 white · 4.31:1 blackSimilar named colors
How to use #0077B6
White text passes WCAG AA on #0077B6 (4.87:1); black does not, so keep dark text off it.
For a calm scheme pair #0077B6 with its analogous neighbors #00B89C and #001CB8; for contrast use its complement #B84000 as a small accent, and anchor everything with a neutral such as #F5F5F7.
--ocean: #0077B6;
$ocean: #0077B6;
colors: { 'ocean': '#0077B6' }